JAMESTOWN – On Sept. 30, 2013, radio station WRFA LP 107.9 FM (licensed by the Reg Lenna Center for the Arts) unveiled its new Community Portal that will put it in the vanguard of local media websites in Chautauqua County. Not only will visitors of WRFAlp.com find a simpler, cleaner and easier to use website, but they will also find a number of new features, including:
- The latest in website technology that makes the site easy to navigate for nearly any kind of device, including smart phones, iPads, laptops and traditional PCs;
- 24-Hour Streaming window that is compatible with nearly every kind of web browser and mobile device;
- A new “Now on Air” feature that’s let visitors know immediately what program is currently on the air as well as what program will be coming up next;
- An interactive programming guide that makes it easy to know the schedule for more than 90 different local and syndicated programs featured on WRFA;
- Individual pages and information for dozens of our local and syndicated programs;
- A Local News section that offers the latest news from Jamestown and the Chautauqua Region;
- An online audio vault which not only features in-house audio for some of our specialty music programs, but also links to several talk programs that are now being hosted on our SoundCloud page;
- Interactive features, allowing visitors to like, share and comment on various content on the website and through social media;
- A new ad management system that features our numerous local community sponsors who support WRFA throughout the year;
- A Search Window that will make it quick and easy for visitors to find what they are looking for;
- A contact page that makes it easier for listeners and community members to share their thoughts, suggestions, concerns, etc. with WRFA management.
Spearheading the design of WRFAlp.com was Elizabeth Gleason of Tint Press (Jamestown, NY), who worked for several weeks on the project with WRFA General Manager Dennis Drew and Public Affairs Director Jason Sample. Much of the design and layout is based on the popular WordPress software. Hosting for the site is being provided by local webmaster Mason Riggle (Cassadaga, NY).
In recent years, Radio stations across the country have been trying to bridge the gap between traditional listeners and online visitors. WRFA feels that its new website will help to better position itself as it continues to utilize 21st century technology to serve and even expand our listener base.
Have you had a chance to navigate through the website? If so, feel free to let us know what you think in the comment section below or by using the contact page on our website.
[…] Jason Sample, the Public Affairs Director at the Station. For more information on the new design read his article. We were lucky to get an interview with Dennis Drew the General Manager of WRFA-LP 107.9. Learn […]